This scheme aims at increasing financial inclusion by bringing banking services to vast unbanked rural areas in the country and by informing ,educating and motivating people to open bank accounts.

This scheme have target of ensuring banking facilities in habitation with a population in excess of 2,000, by March 2012.The programme will use various models and technologies, including branchless banking through business correspondents.The scheme also gives incentive to banks by giving them Rs 140 on opening of every no frills account.

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